Unique pencil holder: a female torso with arms akimbo. Bold and decisive. Just like SmallBiz Sidekick and clients.
Abstract thin line art, representing the innovative and creative design strategies employed by SmallBiz Sidekick in Squarespace website development

your part-time partner

Squarespace & Small Business BLOG

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Ready to get more done while DOING LESS?

You already know just a pretty-looking website doesn’t do squat for small business. Revolving around your website hub is SEO, copywriting, brand design, messaging, systems, lead generation, and email marketing. When employed with precision, they can streamline your workload and keep your business running while you take the weekend off.

I believe in crafting site messaging and systems that work harder so you can nix overwhelm, attract & engage new-found fans, and get back to doing what you actually like. Let’s get into it:

Abstract thin line art, representing the innovative and creative design strategies employed by SmallBiz Sidekick in Squarespace website development
circle icon with green, grey, and white sections
Another stylish divider, because who says you can't mix business with pleasure? Certainly not us at SmallBiz Sidekick, where we blend functionality with flair.

Categories:

Design & Messaging, Entrepreneurship, Crafting an Authentic Brand, Client Experience, Streamlining Systems Carolyn Leasure Design & Messaging, Entrepreneurship, Crafting an Authentic Brand, Client Experience, Streamlining Systems Carolyn Leasure

Why Redesign Your Website? 5 Questions to Find Out if You Need A Website Refresh

Is it time to refresh your website? And exactly how often should you redesign your website? Welcome to your digital reckoning. It’s time to get into it.

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Design & Messaging, Entrepreneurship, Client Experience, Crafting an Authentic Brand, Streamlining Systems Carolyn Leasure Design & Messaging, Entrepreneurship, Client Experience, Crafting an Authentic Brand, Streamlining Systems Carolyn Leasure

4 Ways To Ditch The Feed: How To Grow Business Without Social Media

“I hate social media but I need it for business.” In a world dominated by viral cat videos, cringe-worthy dances, and endless scrolling, social media seems like the only game in town. But what if you can grow your business off the 9x9 grid?

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About
CAROLYN

The vibrant hummingbird from the SmallBiz Sidekick logo, a beacon of innovative and tailored website design solutions for the bustling entrepreneur

Hey hey! It’s me, your friendly tech-decoding website designer.

Using Squarespace websites combined with tech integrations, I work with solopreneurs who are burnt out from doing everything themselves – and are ready for their online presence to start working for them rather than the other way around.

When not constructing seamless automations or copy-driven web design, you can find me playing Himalayan Sound Bowls for a meditation shortcut, or splashing and whooping down the Rivanna River in an inner tube with my husband and two young sons.

More good stuff on the ‘gram:

Collage showcasing the diverse aspects of SmallBiz Sidekick's website design and development services, highlighting creativity and technical expertise
Another stylish divider, because who says you can't mix business with pleasure? Certainly not us at SmallBiz Sidekick, where we blend functionality with flair.
graphic - layered sections in a circle shape: green, grey and white.